At its best in Winter and Fall — best after dark.
Purpose 50 by Amouage is a Woody Spicy fragrance for women and men. This is a new fragrance. Purpose 50 was launched in 2025. The nose behind this fragrance is Quentin Bisch. Top notes are Frankincense, Pimento, Pink Pepper and Bergamot; middle notes are Sandalwood, Vetiver, Papyrus and Rose; base notes are Akigalawood, Suede, Vanilla, Mystikal and Saffron. Amouage Purpose 50 is a new fragrance for women and men set to be launched in 2025 under the Exceptional Extrait collection. This spicy aromatic flanker boasts a refreshing opening of bergamot, contrasted by the spicy essence of pimento berry and smoky frankincense. The blend reveals its delicate yet powerful side, showcasing rose, sand vetiver, creamy sandalwood, and papyrus. The whole blend draws its warmth and elegance from a fusion of spicy saffron, opulent suede, mystikal, akigalawood, and vanilla, granting the fiery blend a powerful, sophisticated scent trail.
